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Stage – ID1: Define the Need

It is important to identify user needs and understand what drives your audience. This is why, healthcare experts are constantly working towards recognizing new clinical requirements that need improving as technology moves on. However, sometimes those working outside the healthcare sector may also see a medical application suited to their industry that could benefit from help or advice.

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Task Overview

A clear and accurate insight into your customer’s needs will give your innovation the best chance of success.

What you need to do:

Research and prepare answers to these four key questions:

  • How widespread is this need, nationally and internationally?
  • Is it primarily a healthcare improvement opportunity, a commercial development opportunity, or both?
  • What existing solutions might meet this need?
  • How will it affect clinical care?